Case Study · Venture & Education
Selected by Coinbase BASE

We brought 100 creators onchain. From zero to transacting in five days.

Selected by Coinbase BASE to design and deliver a first-of-its-kind onchain accelerator — reaching creators across backgrounds, disciplines, and experience levels. All of them left transacting.

Creator-Fi by Coinbase BASE
The Brief

Bring creators onchain. Meet them where they are.

In January 2026, Good News Studio was selected by Coinbase BASE to design and deliver a week-long virtual creator accelerator. The mission: introduce a global, diverse cohort of creators to onchain tools and technology — trading, micropayments, prediction markets, wallet creation, and app use — in a way that felt accessible, human, and genuinely exciting.

The cohort was global and diverse in background, discipline, and experience level. Some had never touched a crypto wallet. Others were curious but stuck. All of them left transacting onchain.

For Brands and Ecosystems

Bringing a new audience into your world is a design problem.

Most onboarding fails because it treats education as information transfer. We treat it as experience design. The difference is whether people leave knowing something or feeling something — and feeling something is what changes behavior.

If you’re building an ecosystem, a platform, or a community and need to bring a new audience in without losing them to complexity or intimidation — this is the work we do.

We design the curriculum, curate the cohort, build the experience, and deliver the outcomes. End to end.

The Approach

Holistic. Fun. Community-driven.

We didn’t build a course. We built an experience.

01

Meet people where they are.

No assumed knowledge. No jargon. We designed the curriculum around the cohort — building from the ground up with patience, clarity, and genuine enthusiasm for every starting point.

02

Learn by doing.

Wallets, dex transactions, onchain markets, prediction tools — every concept was hands-on from day one. No slides. No theory without practice. Participants left with real transactions on-chain, not just notes in a notebook.

03

Build together.

Participants created and produced alongside others from across the creator ecosystem — different disciplines, different starting points. Both sides learned from each other, and the cohort became the curriculum. Every session was designed so that teaching and doing were the same thing.

04

Community as infrastructure.

We created space for connection, collaboration, and peer learning. Safe enough to ask any question. Energizing enough to keep coming back. The community built during the week outlasted the program itself.

The Selection

500 applied. 100 were chosen.

The application process was competitive. Over 500 creators from around the world applied for 100 spots. We selected for curiosity, diversity of background and discipline, and genuine desire to learn — not prior onchain experience.

The cohort that came together was global, multidisciplinary, and exactly the right room. That was by design.

500+
Applications received
100
Creators selected
What Participants Said

Hear it from the cohort.

The Result

A cohort that arrived curious and left capable.

By the end of the week every participant had created a wallet, used onchain applications, and completed real transactions. Not as an exercise. As a natural extension of the experience we designed around them.

The measurable outcomes were significant. But the more lasting result was a community of creators who understood onchain tools not as something intimidating or foreign — but as infrastructure for their work. That shift in perception is what we were hired to create.

The cohort didn’t just learn. They built. They connected. They transacted. And they left ready for what comes next.

STUDIO WIN · COINBASE BASE BUILDATHON 2024

Before Creator-Fi launched, Good News Studio built HALP — an onchain fundraising tool that won the Payments Track at the Coinbase BASE Buildathon. Over 1,000 entries. One winner. It’s what made Coinbase BASE trust us with their creators.

Ready to bring your audience onboard?

Let’s talk about the cohort, the ecosystem, or the experience you’re trying to build.

Start a Conversation